"The woman behind Nessy Khem style and design"
The woman behind the almost eponymous brand, Nesrine Khemiri, set out to give the world the luxury eyewear it was missing, yet not expecting, three years ago. But the journey actually began long before, sometime between childhood and teenage dreams, somewhere between the south of France and Tunisia.
Nessy is a nickname for her first name Nesrine. Before founding her pristine eyewear brand Nessy Khem, Nesrine Khemiri came a long way. From a French background and of Tunisian and Moroccan origins, she first traveled to NY in her late teens and decided to study business and fashion there. After graduating, Nessy worked for luxury brand Robert Clergerie and the showroom Albright Fashion Library, she decided to break free and create her own designs.
Nessy is an innate traveler and every step she takes rules her creativity. She’s been traveling the world and the world has become her muse. Cityscapes, Seaside, Mountainside… Nowhere escapes her eyes hungry for the revelation of the world’s beauty.
She puts her creativity towards developing her own designs but also towards helping other designers shape and assert their own identity via the pop-up’s in New York, NK POP UP.
As a luxury eyewear lover and collector, Nessy owns a pretty elevated archive of sunglasses pieces of the 60’s to the most avant-garde ones. While building her special pieces, she found there was a space between timelessness and originality which needed to be filled. The Nessy Khem way was to start with a strong foundation, the Never Dies Collection: primary colors of fashion, pure lines, and premium raw material. They’re a statement, at the service of complimenting a figure, an awareness around your mood. They’re meant to have character but they won’t steal the show. You are the Show, Nessy Khem is just pressing the start button.
The Nessy Khem sunglasses are handcrafted in Japan whose mastery of technique needs no proving, as Nesrine has resolved to build ever-better frames, in quality, in comfort, and in taste. She is always looking out for new designers, tirelessly thriving to offer something new, unseen, unworn.
That’s where the idea of adding a detachable chain came to her mind. Her thought was to bring elegance around the face, with a new element that will combine with the sunglasses like jewelry, two accessories in one. It is designed to support your style as they never leave your neck or face lines, the Wesh chain.
Zooming in on design and lifestyle, getting creative, and having fun with it is also at the heart of the process: making sure the Nessy Khem community remains entertained throughout the NK journey.